Company posts 21st consecutive quarter of growth
ATLANTA, GA - January 15, 2005 - MarketingCentral, the leading provider of project management, collaboration, and communication tools specifically designed for marketing services agencies and marketing departments, today announced results for fiscal year 2004.
"For the year ended December 31, 2004, core recurring revenues were up 29% over the previous year," stated Arch Stanton, Chief Financial Officer. "Total income was up 26% and gross profit was up 34%. Profits were flat as the company continues to invest heavily in research and development and infrastructure to support our clients and our growth."
Continued Mr. Stanton, "While the 2004 financial performance was very strong, most exciting are the system usage growth metrics. As measured by number of users, number of page hits, number of documents in process, storage usage, and logins, growth exceeded 100% in every major usage category, with several categories exceeding 200% growth. These usage metrics are the true vital signs for an ASP [application service provider] like MarketingCentral whose applications are available to its subscribers on-demand."
Notable clients added in the fourth quarter 2004 were BankUnited, Goody Products, AMCORE Bank, Prominent Placement, BankAtlantic, SHR Perceptual Management, and Advanced Elastomer Systems.
Marketing Central's Marketing Project Management system is a 100% web-based marketing management system, designed to increase marketing efficiency. Over 10,000 users depend on Marketing Central's system for Marketing Resource Management capabilities.
Also see Ad Agency Software by Agency Central.
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