Wednesday, October 15, 2003

Marketing Central Announces Third Quarter 2003 Results

Company posts 16th consecutive quarter of growth


ATLANTA - October 15, 2003 - Marketing Central, the leading provider of project management, collaboration, and communication tools specifically designed for marketing services agencies and marketing departments, today announced business results for the third quarter of 2003.


"Traditionally, the summer months have been our slowest. This year we bucked the trend. The industry is back at work and our business has clearly benefited," stated Arch Stanton, Chief Financial Officer. "Subscription revenues are up 40% over the same period last year. Despite significant investments in R&D and infrastructure, profits rose 8% over the previous quarter."
New agency clients include Aquent, Bigfoot Interactive, Keating Concepts, Rutter Communications, and Siddall. New corporate marketing clients include Cisco Systems, URS, and Fiserv.


"We have been in business now almost six years," stated Bill McInerny, President of MarketingCentral. "We have worked hard to provide the right combination of power, affordability, and customer service and our time has definitely come. You would be hard pressed to find a better solution for marketing communication and collaboration problems. You most certainly can't find one that provides our robust feature set for the price."


Added David Ryan, CEO, "We look forward now to extending our lead and dominance in this evolving space. With an expanded R&D budget for the rest of the year and into 2004, we look to make a great solution that much better. We plan to double our development staff over the next sixty days to keep up with client and market demands for enhancements. And, through our partnership with Advantage Software, we will deliver in 2004 a comprehensive end-to-end agency automation solution that no marketing services firm can live without."

Marketing Central's Marketing Project Management system is a 100% web-based marketing management system, designed to increase marketing efficiency. Over 10,000 users depend on Marketing Central's system for Marketing Resource Management capabilities.

Also see Ad Agency Software by Agency Central.

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